Cannes Lions Launches LIONS Sport Forum to Spotlight Creative Innovation in Sports Marketing
Two-day event in June 2026 brings together brands, agencies and rights holders to examine creativity’s role in the $417bn sports industry
Cannes Lions has launched LIONS Sport, a two-day forum running 24-25 June 2026 focused on creativity in the $417 billion global sports industry. The event runs alongside the main festival at a custom…




