Created by Visual Mind AI
It might seem like an odd question to ask just a couple of days back from the holiday break, but during my time off over Christmas, I spent some time reflecting on what the ideal CMS for newspapers and publishing houses would look like.
Using AI, I’ve envisioned a CMS with the perfect functionality and feature set — all of which are native to Purple, the CMS designed specifically for publishers. If you’re thinking about making a CMS change in 2025, it’s worth considering whether your current platform can offer the following:
👉 Built-in AI Functionality
Does your CMS leverage AI to accelerate your production process? Modern CMS platforms enable publishers to implement Liquid Content (Create Once, Publish Everywhere - COPE), centralising content to ensure it’s adaptable and easily distributed across multiple channels. This flexibility is essential for improving monetisation strategies.
👉 Multilingual Content Creation (Text & Audio)
Your audience is global, and a CM…




