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P&G’s Marc Pritchard’s Brand Playbook: Building Trust, Consistency and Craft

P&G’s Marc Pritchard’s Brand Playbook: Building Trust, Consistency and Craft

At Cannes Lions 2025, P&G’s Mark Pritchard delivered a compelling message about the power of insight-led creativity, consistent advertising, and long-term thinking in an age of marketing disruption.

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The Media Stack
Jun 18, 2025
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P&G’s Marc Pritchard’s Brand Playbook: Building Trust, Consistency and Craft
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As the global advertising community converged on the French Riviera for the Cannes Lions Festival of Creativity, Marc Pritchard, Chief Brand Officer of Procter & Gamble, took to the stage to share a …

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