WARC Forecasts a More Polarised, Purposeful Consumer Landscape
WARC’s 2025 Global Consumer Trends report highlights how economic bifurcation, creator-driven trust, AI agents, wellness priorities, and shifting social behaviours are reshaping brand strategy.
A More Intentional Consumer
The 2025 Global Consumer Trends report from WARC reflects a consumer landscape marked by heightened intentionality. Economic instability, technological disruption, and shif…
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