VaynerX’s EVP, Head of Investment on what a $3 CPM actually buys, procurement’s 80:20 problem, and why the ‘non-follower era’ changes what agencies sell.
Why VaynerMedia's media buyers are becoming…
VaynerX’s EVP, Head of Investment on what a $3 CPM actually buys, procurement’s 80:20 problem, and why the ‘non-follower era’ changes what agencies sell.