Interviews

First-hand perspectives from the executives, entrepreneurs, creatives and marketing leaders shaping the future of media, technology and advertising.


Stop Buying AI Licences. You’re Doing It Wrong.

Stop Buying AI Licences. You’re Doing It Wrong.

“I don’t get asked to speak at companies that have got it sorted,” Andrew Grill tells me. “I’m asked to come in because the doctor needs to triage the patient.”



Journalism Is Losing Talented Graduates It Can’t Afford to Lose

Journalism Is Losing Talented Graduates It Can’t Afford to Lose

Eighty per cent of journalism students enter the profession to tell meaningful stories. Except 69% think they’re walking into a struggling industry that needs reinventing, and they’re not wrong.


Political Advertising Heads for $10 Billion as Connected TV Becomes the New Battleground

Political Advertising Heads for $10 Billion as Connected TV Becomes the New Battleground

The 2026 US midterm elections are expected to generate $10 billion in political advertising spend, with the majority of…


Why 94% of E-Commerce Sites Are Failing: Jane Austin on Design, AI and Accessibility

Why 94% of E-Commerce Sites Are Failing: Jane Austin on Design, AI and Accessibility

Jane Austin has a problem with how the design industry talks about itself. As VP of Design at Contentsquare, the analytics platform used by marketers and designers to improve customer experiences, s…



Brave Bison, The Brothers Building the Anti-Agency

Brave Bison, The Brothers Building the Anti-Agency

When I sat down to interview Theo and Oli Green the news had literally just hit. Their company, Brave Bison, had made an unsolicited £50 million bid for M&C Saatchi’s Performance division.


Airship: Building the Future of Mobile-First Cross-Channel Experiences

Airship: Building the Future of Mobile-First Cross-Channel Experiences

Traveling to the UK, Maria Robinson, CMO noted “I couldn’t have made it through the entire travel experience without my mobile device and highly intuitive experiences. My mobile boarding pass, the ab…




Burnout, Values and Reinvention: Coaching Publishing’s Next Generation of Leaders

Burnout, Values and Reinvention: Coaching Publishing’s Next Generation of Leaders

The Media Stack is reader-supported. Join as a free member for occasional posts, or upgrade to £4.99/month for exclusive content and member benefits. Prefer to listen? Subscribe and stream via the Su…


Estonia’s quiet luxury: How Lilli Jahilo is rewriting fashion’s rules from Tallinn

Estonia’s quiet luxury: How Lilli Jahilo is rewriting fashion’s rules from Tallinn

The Media Stack is reader-supported. Join as a free member for occasional posts, or upgrade to £4.99/month for exclusive content and member benefits. Prefer to listen? Subscribe and stream via the Su…


Performance, Platforms and the Future of Advertising: Inside The Gray Agency’s Bet on Creativity and Data

Performance, Platforms and the Future of Advertising: Inside The Gray Agency’s Bet on Creativity and Data

The Media Stack is reader-supported. Join as a free member for occasional posts, or upgrade to £4.99/month for exclusive content and member benefits. Prefer to listen? Subscribe and stream via the Su…


Teenage Observer Turned Wartime Journalist: Mariana Lastovyria’s Mission to Keep Ukraine’s Voice Alive

Teenage Observer Turned Wartime Journalist: Mariana Lastovyria’s Mission to Keep Ukraine’s Voice Alive

The Media Stack is reader-supported. Join as a free member for occasional posts, or upgrade to £4.99/month for exclusive content and member benefits. Prefer to listen? Subscribe and stream via the Su…


Technology Without the Bloat: Tangent’s Strategic Bet on Cloud, AI, and Consulting

Technology Without the Bloat: Tangent’s Strategic Bet on Cloud, AI, and Consulting

In a crowded field of digital agencies and consultancies, Tangent stands apart by refusing to fit the mould. Neither a traditional systems integrator nor a boutique creative shop, the independent fir…



Building Brands That Matter: Global Insight from Svetlana Stotskaya

Building Brands That Matter: Global Insight from Svetlana Stotskaya

In an era where digital tools are transforming the mechanics of marketing, Svetlana Stotskaya offers a timely reminder that lasting brand impact is still built on human insight, cultural fluency and …


From Algorithms to Authenticity: Genuin’s Bid to Reclaim Digital Community

From Algorithms to Authenticity: Genuin’s Bid to Reclaim Digital Community

At a time when algorithmic dominance defines much of social media, Genuin offers a different proposition: a video-led, community-based platform that puts curation and trust above virality. In a wide-…


Beyond the Home Screen: TiVo’s Strategy for Seamless Discovery and Smarter Monetisation

Beyond the Home Screen: TiVo’s Strategy for Seamless Discovery and Smarter Monetisation

At Cannes Lions, Xperi Inc’s Chief Product Officer Geir Skaaden outlines how TiVo is evolving from a DVR pioneer to an independent platform for content discovery, advertising integration, and in-car …


Beyond the QR Code: How IRCODE Aims to Make the Visual World Scannable

Beyond the QR Code: How IRCODE Aims to Make the Visual World Scannable

Imagine pointing your phone at a television screen, a fashion spread, or a Renaissance painting and unlocking a layer of rich, contextual digital content without needing a QR code or visible prompt. …