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Harvard Business Review is turning audience focus into business growth
Group Publisher Erika Heilman on HBR Executive, the 40% of subscribers already at VP level, and the AI tool HBR shelved despite good reviews
 • The Media Stack
People Inc. blocks every bot other than 38. The rest, says its Innovation Chief, are parasites
People Inc.’s Jon Roberts told FIPP Congress in Madrid that blocking every bot except 38 licensed partners cost the publisher neither traffic nor…
 • The Media Stack
What Duolingo, Blinkist and NeoTaste know about subscribers that publishers don’t
Lennart Schneider told Piano Academy what publishers can learn from NeoTaste, Duolingo and Blinkist
 • The Media Stack
Loyal readers, failed cards and broken tags: where Piano Academy found the revenue
pd digital, BBC Studios, Stripe and Cloud Nine Digital on loyalty-tiered ad loads, breaking-news paywalls, involuntary churn and the data that feeds AI
 • The Media Stack
TikTok's ad platform moves into Claude, Perplexity and Snowflake
Shopping Assistant, Smart+ search ads and an MCP connector in Claude and Perplexity; Buy Direct and Agentic Leads are not coming to Europe yet
 • The Media Stack
SAP's loyalty indices show AI taking over the recommendation, in shops and in procurement
SAP's 2026 loyalty indices: 69% of enterprise buyers would switch supplier on an AI agent's advice and 30% name AI their top source for supplier…
 • The Media Stack
The Advertising Association returns to Westminster for LEAD 2027 as Ozone and the platforms share the bill
The AA's annual conference returns to the QEII Centre on 28 January, run with the IPA and ISBA, with Future Leaders following the same afternoon
 • The Media Stack

September 2026

RTL AdAlliance opens in Spain, with support from Atresmedia
The international sales house wants Spanish advertisers buying European video. The more telling detail is who is helping it in.
 • The Media Stack
B2B buyers choose the vendor they can defend
New research from WARC, LinkedIn and LIONS Advisory shows that buying groups favour brands that make decisions easy to justify. Most B2B campaigns do…
 • The Media Stack
Steve Davies on WPP Production and the triple-bid row
Half of UK ad spend never reaches a production company. The APA's chief executive on WPP's leaked guidance and the 85% problem with AI.
 • The Media Stack
What AI actually looks at when judging a news publisher
AI does not appear to judge a publisher from one definitive ‘About’ page. Instead, it assembles different evidence depending on the question it is being…
 • The Media Stack and Steven Wilson-Beales
Your AI Ad Might Be Illegal, Yet No One Knew
Guest article by Andy Chesterman
 • The Media Stack
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